AYA CREATIVA
Cultural strategy for hospitality, travel and INDEPENDENT brands.
Alyssa Cate Espinoza is a cultural strategist working at the intersection of hospitality, travel and place. Her work explores how culture and geography define the way people experience brands, translating those insights into positioning, guest experience and editorial direction.
Selected Work
A selection of work across creative strategy, editorial direction and brand positioning.
Good Hotel Group
Digital strategy and global brand positioning
Hiptipico
Founder and creative direction
Casa Prana
Digital presence and content strategy
Kurandza
Fundraising and communications strategy
Journal
Notes on culture, commerce and place. Essays and observations from the field.
Start a Conversation
For projects that require editorial restraint and cultural perspective.